Everyone knows social media can open whole new vistas for marketing your business – whether that’s selling silver jewelry findings or skincare products. But I didn’t know how fun it could be. When I first began managing our Twitter account months ago it was completely new terrain. And, as with anything new, I was hesitant and timid, not wanting to break some rule of Twitter-etiquette. I was only using Twitter to alert followers of new styles posted, new Nina Designs blog posts, new design ideas, and sales and promos.

Sunshine Industries
Then I discovered a Tweet from Dawn Floen of Sunshine Industries long after it was sent. She wrote: “@ninadesigns doesn’t seem to be following anyone. How will they know when I put up photos of work I’ve done with their gorgeous components?” I didn’t even realize I should follow people! That did it. I resolved myself to just get over it and jump in, and now I’m having a blast. Thanks, Dawn! And everyone, please be sure to check out Dawn’s amazing artisan jewelry I discovered through Twitter!
Now I know how important it is to interact with others on Twitter. You can’t just post routine news and expect people not to get bored. Besides, it’s much more fun to talk to people, and share discoveries and inspirations. In just two days, I have subscribed to our followers’ lists, created our own list of many talented jewelry designers, re-tweeted interesting tidbits, and made friends. With a little poking around I have discovered many talented jewelry artisans, inspirational blogs, and indie artists of all kinds.
Twitter is a unique and fun way of surfing the Internet. It allows you to find like-minded people who share your interests and see what they’re doing.

Hey Juanita!
Thank you for the shout out. I brag about you guys regularly as well…
Dawn
Sunshine INdustries
Twitter – SINjewelry
Comment by Dawn — February 20, 2010 @ 3:52 pm