How We Became a Retail & Wholesale Bead Store
Welcome to Nina Designs, Where Beautiful Jewelry Begins! Twenty-five years ago, I was a jewelry designer in search of the perfect clasp. When I could not find one, I decided to design some myself. At the Metropolitan Museum of Art in New York I studied the ancient jewelry collection for inspiration. I engaged talented silversmiths in Bali, Indonesia who, miraculously, were still fluent in the ancient art of granulation and filigree work. Apparently I was not the only artist looking for unique and secure clasps and earring tops. The business flourished and I eventually set up my own production facility to specialize in silver beads and findings.
Over the years we have kept our focus on quality and design. We keep our eye on current trends but always strive to create classic designs that will stand the test of time. Our process begins with hand drawn sketches that we send to the silversmiths who add their own ideas and interpretation. A new style can take months to perfect with samples crisscrossing the globe and revisions flying through the Internet. Before approving a new product, we test it carefully to make sure the clasps are secure, the earring tops hang correctly and the pendant bails sit properly.
Our staff is enthusiastic and well versed in jewelry design and construction. This experience is reflected in our designs and in the high level of customer service thousands of customers have enjoyed over the past quarter century. As artists ourselves, we strive to create designs that will inspire you to fully realize your own artistic visions.
I hope you enjoy these intricate treasures as much as I do!
Nina Designs has been practicing fair trade since long before there was a term for it. Why aren't we certified? In our experience, most Fair Trade organizations are set up to monitor worker collectives and don't have a way to accommodate private companies with a strong interest in the social welfare of their employees. In additional, these organizations have steep annual fees. We believe the funds are better spent on benefits for our staff in Bali than on administrative fees to an American organization. Click here for more details about our fair trade philosophy, labor practices and philanthropy.
Greening is a long journey. It can often feel intimidating, especially in an industry like silver jewelry where so many factors are out of our control. In our office, we have made a commitment to move forward steadily. We are hoping that even the smallest steps will add up. Read more about our Greening program.
Microloans Funded by Nina Designs
It may not always feel like it, especially in this economy, but American designers have opportunities that people in other parts of the world only dream about. In Gratitude for our own opportunities and success, Nina Designs has partnered with NOVICA to fund microloans to 5 women artisans in developing countries. This partnership was a natural match for us since our clients, employees and many of our suppliers are women artisans. The loans have a zero percent interest rate and will rotate to new women once they are repaid. We hope to add to the fund each year, creating a permanent pool of capital to help women fulfill their potential. Read more about the microloan program here.
Nina Designs is committed to supporting the communities where our products are made . Material and financial support is provided to many charitable organizations. Read more about our philanthropic contributions here.